New Year, New Beginnings Time is a social construct but almost everyone uses it as a scale for measuring life to ultimately test its value and weight more psychologically. Since most of the world follows the Gregorian calendar, New Year celebrations are celebrated around…
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Last month, the food delivery platform decided to renew its premium service; Swiggy SUPER to Swiggy One. The delivery platform which serves its utilities for a price offers you more in the premium package. Swiggy one needed to look different from its predecessor Swiggy…
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Remember Super Mario and the days you spent together to save Princess Toadstool? Mario has since then become the face of Nintendo. But, where did it all start? Dive in to know it all!
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The month of December is known more for its association with Christmas or Hannukah and the giddy vibes with the onset of a new year, rather than being the 12th month of the Gregorian calendar. And, as it is with most holidays, with close…
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The familiar and notable vacation rental company, Airbnb launched a new ad. Recognisably known, “Strangers” is probably for people who haven’t registered themselves as hosts on the site, perhaps because of their reluctance to engage with strangers. What “Strangers” says Supposed to be terrorising…
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In August of 2020, Olay had introduced a campaign focused on bridging the gap between women and men in STEM. They made a campaign that focused on the inherent sexism in STEM fields that presumably don’t employ enough women in those areas. It should…
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Animation has been largely associated with video games and kids’ content. The world of advertising is mostly out-of-touch with this idea of the use of animation in ads. However, animations need to be used as the vehicle of storytelling in ads more often and…
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The Perfect Christmas Ad The essence of the advertisement Since the American microblogging website is themed around the colour blue; the animated ad is also made with the same colour palate. Most of the characters and background take on good variations and contrasts of…
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Checkers Sixty60; the 60-minute grocery delivery service available in South Africa has brought a remake of the famous children’s Christmas song for this year of Christmas. Dan Mace; the Cannes awarded director, who also happens to be quite young and famous in his line…
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Canal+ is a French premium broadcasting platform where almost all foreign films are available in French dub or French sub. Together with Kad Merad, they have made several adverts to promote their services; each of them, quite interesting in their own way. The most…
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