TikTok is now allowing brands to sponsor posts after they've been published. The aim is to make ads and original content more seamless.…
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Netflix is expanding their content offerings by creating a new programming genre that include interactive video games…
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Adidas' Iconic 'Impossible is Nothing' has been relaunched in 2021. High profile celebrities like Beyonce and Ranveer Singh will be the face of the campaign in their respective countries. Adidas plans to release 20 films that portray authentic stories revolving around sports and culture.…
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Editorial style guides are important to establish tonal consistency and avoid unnecessary regularities when creating content for your brand. They help the content team to meet editorial standards and convey the proper brand voice.…
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