Adult Swim fans have taken over the internet by recreating the popular bumps that were first broadcast on the program in 2003…
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Coke's iconic Share A Coke campaign was one of the best examples of personalised marketing in recent years. The campaign improved Coke's brand perception among young adults and stopped a decade long slump in sales in the US.…
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Influencer marketing provides numerous benefits to brands all while being extremely cost effective. It increases brand awareness and legitimacy, and provides a great customer acquisition channel. It is one of most popular marketing practices among small businesses and brands.…
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Editorial style guides are important to establish tonal consistency and avoid unnecessary regularities when creating content for your brand. They help the content team to meet editorial standards and convey the proper brand voice.…
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