In 2022, Apple's ad, "The Greatest" made global waves by featuring people with disabilities to showcase technology's impact on their lives.…
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It’s not just the coffee, but the connection audience has made with the brand throughout the years, all thanks to their marketing team for crafting the most amazing pieces.…
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Consumers are more likely to purchase from brands that address social issues and needs of the society. Cause Marketing is when a for-profit organization through a collaboration with an NGO or a charitable campaign supports a social issue and gain marketing benefits from it.…
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