People Celebrate India Independence

by

Technology has undergone rapid changes in the 21st century. Hence, it is often hard to imagine the livelihoods of those who came before us and existed in an age that didn’t comprise current technology. In 1947, when Indian Independence from British rule was declared, livelihoods naturally looked a lot different for people back then. Advertisements from that era can easily make a good example of a difference. But, surprisingly the blueprint of advertising hasn’t seemed to change a lot. Perhaps with a few examples, the similarities between the past and present advertisements can be bridged. Here are advertisements that date

Read More
India Independence Campaigns

by

Advertising has changed its style and strategies from time to time. The last decade of the 20th century saw an upsurge of ad campaigns that solely marketed a product. But the advertising of the 21st century started by creating campaigns for a cause. It was a new phase for the advertising industry. The ads became socially committed and addressed the issues that prevailed in society. The new strategy helped the brands to connect with people more than ever they had. Most of the ads which triggered a change got received well by the viewers. Ads for a cause have a

Read More
Lionel Messi Promote Brand

by

Football keeps the status of the most loved game for a reason. It contains beauty, emotion, and business. The last decade of the 20th century saw the rise of capitalism in football. Europe became a treasure island for football geniuses. The rapid growth of football to become a global game impressively widened its market. Players became wealthier, and faces of international brands as well. They entered new businesses and real estate apart from the profession. Above all, A-list players established themselves as brands. They became products to be sold and be bought. Recently, the football world got stirred by the

Read More