McDonald’s has unveiled a new global campaign that brilliantly blends its iconic presence with the world of pop culture. Titled, ‘As Featured In’, the fast-food giant’s latest campaign is a grand celebration of McDonald’s cameos and references in beloved films, series, and songs. Releasing in over 100 markets globally, the campaign underscores the notion…
Delve into the controversy surrounding London's 'Say Maaate to a Mate' campaign, addressing casual misogyny with a unique approach.…
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In the world of advertising, nailing a killer campaign isn’t exactly easy. It involves months of brainstorming, planning, and creating. But guess what? All that sweat can easily go down the drain if your media placement falls flat. That’s where Amazon Ads steps in…
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Jaw-dropping dinosaur artworks by David Popa come to life for Apple TV+'s Prehistoric Planet…
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Lionel Messi’s move to Inter Miami CF sparks the “Messi Effect,” an extraordinary revenue-sharing deal reshaping MLS and sports consumption.
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From fashion and beauty to food and home decor, Barbie reigns supreme with its iconic brand collabs and exciting partnerships…
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Zomato and Spider-Man teamed up for an epic collaboration, making history as the first Indian company in a Hollywood blockbuster
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Glenlivet Whisky has taken a bold step in its latest Father’s Day campaign by employing artificial intelligence (AI) to write the campaign’s script. The whisky brand aimed to explore the evolving dynamics of father-child relationships and challenge traditional stereotypes. By utilising AI technology, Glenlivet…
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Revolutionising road safety, Volkswagen, in honour of Motorcycle Awareness Month, is driving change in South Africa, a nation plagued by high accident rates and fatalities. With their trailblazing campaign, Volkswagen aims to shine a light on road safety concerns and showcase their remarkable Blind…
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Stabilo Boss campaign 'Highlighting the Remarkable' celebrated extraordinary women throughout history, challenging the notion of their supporting roles. It emphasized their invaluable contributions and ensured their legacies would inspire future generations.…
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McDonald's and Leo Burnett Italia created TableToGo, a design-savvy solution for the bustling Milan Design Week. This limited edition, recyclable package enhances the dining experience, offering convenience and comfort to visitors seeking a quick meal between events.…
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